Cartier joins Gucci’s CEO Carbon Neutral Challenge

“We firmly believe that aspirations for a sustainable industry can only be achieved through collaborative initiatives,” said Cyrille Vigneron, President and CEO of Cartier International. “As citizens of the world, we believe it is our duty to protect its biodiversity and have a positive impact on the planet.”

Biodiversity protection and environmental commitments have been at the forefront of Cartier’s mission for years. In 2021, the House expanded the scope of measuring its carbon footprint to include all indirect carbon emissions linked to its supply chain, and joined the Science Based Targets Initiative (SBTi) to offset 48% of these measured emissions. by 2030.

Earlier this year, they joined the Science Based Target Network’s Corporate Engagement Program, a working group that helps companies develop science-based sustainability targets. They also launched the Watch & Jewelery Initiative 2030 with Kering, urging all jewelry brands to commit to building climate resilience, conserving resources and fostering inclusion.

Gucci, which has been carbon neutral since 2019, sent out the memo on its CEO Carbon Neutral Challenge in November 2019 that we must act now for nature, because it is simply not enough to focus only on reducing emissions at decades to come,” said Marco Bizzarri, President and CEO of Gucci.

Cartier joins Gucci, Sanpellegrino, SAP, The RealReal, Lavazza Group and Levin Sources in the challenge, as the latest in a series of many luxury brands taking steps to be more sustainable and eco-friendly in the long term. .